Lekker druk is a series of theatrical workshops that teaches professionals how to cope with high work pressure.Many employees today struggle with high work pressure. Pressure is no longer good. As a result, fatigue, lack of focus and stress are the order of the day and burnout is lurking.
How do we just get busy again? During a theatrical workshop participants reflect upon their pressure and become more aware of their own way of working and thinking and how this impacts their own working experience.
I created a set of illustrations, a logo and a website for this project. In Dutch we use the term ‘stress-kip’ when someone is stressed out. It translates to ‘stress-chicken’. This was the starting point of a series of illustrations forming the core visual identity for this project. The final result was a website, prints, and training materials used in the workshop.